Any claims of revenue or traffic in a listing on Silky Road must be substantiated with evidence. Additionally, claims to potential revenue or traffic must be clearly marked and accompanied by detailed workings and assumptions. Specific potential revenue or traffic numbers are prohibited in listing titles. Details Selling a website, app, or business that is [...]
Any claims of revenue or traffic in a listing on Silky Road must be substantiated with evidence. Additionally, claims to potential revenue or traffic must be clearly marked and accompanied by detailed workings and assumptions. Specific potential revenue or traffic numbers are prohibited in listing titles.
Selling a website, app, or business that is not currently generating revenue but has the potential to do so (commonly known as ‘starter sites’) is permissible on Silky Road, provided that buyers are clearly informed about the current status of the asset they are considering purchasing.
Verbatim Statement Requirement: Any website, app, or business being sold with potential revenue or traffic must include the following statement verbatim as the first line in the listing description: “This (website, app, or business) is being sold on the basis of the potential to generate revenue or traffic.”
Detailed Explanation: This statement must be followed by robust workings and assumptions that clearly explain how potential revenue or traffic can be achieved.
Specific Phrasing in Description: In the listing description, any mention of potential revenue or traffic must use the exact words ‘potential revenue’ or ‘potential traffic’.
Not allowed: “Use this time-tested and proven method to make $100/day or more.”
Allowed: “Use this time-tested and proven method to make potential revenue of $100/day or more.”
If you have any questions about the guidelines mentioned above or if you come across a listing on Silky Road that raises concerns, please contact our support team here.
We'll reply within a business day.